AIA Special Interview

AIA has been looking for ways to tell human stories around its "Healthier, Longer, Better Lives “ tagline.
​Using the clients' proposed themes and messages for their leader, Stuart A. Spencer, and special interviewee Jerry Tam.
We worked with trusted contacts in Singapore to find the right location for filming the two-person interview.

As Jerry has an internet presence, we felt that having him “present” at the end of a segment in the location was a natural entry for Stuart to start that interview with his old and very dear friend. We wanted it to be outdoors and feel like we were on a walk with our guests.